So, I’ve been diving deep into the beauty industry lately, specifically the world of lashes. You know, those little things that can totally transform your look? I stumbled upon this brand, Nouveau Lashes, and I gotta say, I’m intrigued. I mean, who doesn’t want to unleash the power of their eyes, right?
First off, I started digging into the history of the company. Turns out, this isn’t some new kid on the block. They’ve been around for over a decade, helping people achieve gorgeous lashes.
Then I got into the leadership stuff. It seems like there’s been some shuffling at the top. I read that the original co-founder, Bridgette Softley, stepped down after 14 long years. That’s a serious chunk of time to dedicate to one thing! Seems like she left the company in the hands of her fellow co-founder, Karen Betts.
Karen Betts, that name kept popping up. This woman is a force. She became the Managing Director in 2019, and from what I gather, she’s really shaking things up, leading with innovation and passion. I get the vibe that she really wants to connect with the community, you know, inspire and be inspired. That’s pretty cool if you ask me.
Next, I wanted to see what Nouveau Lashes was actually all about, besides just being a brand name. Turns out they’re known for this LVL Lash Lift. It’s like a perm for your lashes, but instead of curling them, it straightens them from the root. This creates the illusion of longer, lifted lashes. And get this, it lasts for six to eight weeks! I had to see this firsthand.
So I went to the salon that offers this LVL treatment. Let me tell you, it felt a little strange at first, having someone work so close to my eyes. But the technician was really gentle and professional. She explained every step, which was super helpful. After a while, my lashes were done, and I was amazed.
The result was incredible. My lashes looked naturally longer and more defined, without even a touch of mascara. The lift effect really opened up my eyes, making me look more awake and refreshed. I was sold! I mean, it was like magic. I’ve been waking up every morning with these amazing lashes, and I haven’t even touched my eyelash curler since.
- Karen Betts is a major player in the beauty industry.
- She took over as the sole leader after the original co-founder left.
- Nouveau Lashes has been around for a while and is known for quality.
- Their LVL Lash Lift is a game-changer.
- My own lashes are a proof that it works.
Here’s what I learned about Karen Betts and Nouveau Lashes:
All in all, I’m really impressed with what I’ve discovered about Nouveau Lashes and the woman leading the charge, Karen Betts. I feel like this company really cares about its customers and is always trying to improve. If you’re thinking about giving your lashes a boost, I’d definitely recommend checking them out. It might just be the best thing you do for your eyes!
