Okay, so, I wanted to get into this whole marketing gig, specifically at Supreme New York. You know, the streetwear brand everyone’s crazy about? I figured, “Why not aim high?” So, I dove headfirst into figuring out what it takes to be a marketing manager there.
First off, I started digging around to see what marketing managers actually do. Turns out, it’s a lot more than just posting cool pics on Instagram. They’re the ones who need to really get what makes people tick, why they buy what they buy. I spent days just scrolling through Supreme’s socials, their website, and even those long lines outside their stores. I was trying to absorb everything, you know?
Then, I realized I needed to understand the competition. Who else is in this streetwear game? What are they doing right, and what are they doing wrong? I made a huge list of all these brands and basically stalked their every move. Websites, social media, ads, you name it. I had spreadsheets and everything, like a real nerd.
- I started reading articles and watching videos about marketing strategies.
- Learned about things like “brand positioning” and “consumer segmentation” – sounds fancy, but it’s actually pretty interesting.
- I even tried to apply some of these ideas to Supreme, like, how would I promote a new product launch or what kind of event would I throw?
I also knew that being a good manager means you gotta be good with people, right? So I reached out to some folks I knew who worked in marketing, not at Supreme, sadly, but just in general. I asked them about their jobs, what they liked, what they didn’t, and any advice they had. Most of them were super helpful and gave me some solid tips. One of them told me all about team leading.
Next, I focused on the skills part. It’s not just about knowing marketing, it’s also about being organized, being able to lead a team, and being a good communicator. I started working on my own projects, even if they were just for fun. I pretended I was launching my own brand, came up with a whole marketing plan, and even designed some fake ads. It was actually pretty fun, and it gave me a chance to practice those skills.
After all that, I felt like I had a pretty good grasp of what it takes to be a marketing manager, especially in a place like Supreme New York. It’s a tough job, no doubt, but it’s also super exciting and creative. I’m still working on getting there, but I feel like I’m on the right path. I’m keeping up with the industry, networking with people, and always learning new things.
This whole journey has been a wild ride, but I’ve learned so much. It’s not just about the job title, it’s about the passion you have for the brand, the industry, and the work itself. I’m stoked to see where this road takes me, and hopefully, one day I’ll be walking through those Supreme doors as their marketing manager. Fingers crossed!
