Okay, so, I saw this thing online about whether Twice is bigger than NewJeans, and I thought, “Hey, I can figure this out!” So I jumped right in.

First, I did a little digging around. Turns out, NewJeans is killing it right now. They’re always at the top of those “brand reputation” lists. You know, the ones that tell you who’s hot and who’s not? Yeah, they’re owning those. Meanwhile, Twice has been around for a while and has a massive history. But here is an interesting fact, NewJeans surpasses Twice with three songs now having found space on the Hot 100.
Next, I looked at how many albums each group has sold. Twice has sold a ton of albums. We’re talking over 14 million in South Korea and Japan alone! They’re like the queens of album sales, for real. But get this, they are the most popular k-pop group in Japan. That makes lots of sense because they have 3 Japanese members, and I have to say, their music are somewhat similar to J-pop.
But then I thought, “What about popularity?” You can’t just look at numbers, right? So I went down the rabbit hole of fan forums and social media. It’s a bit of a mess, honestly. Some folks are saying Twice is the best ever, they’ve had insane achievements. Others are like, “NewJeans is the future, they’re bringing something new to the table!” NewJeans have introduced sounds and concepts that previous groups had never done before.
And that got me thinking about their music. Twice has this classic K-pop sound, it’s super catchy and fun. NewJeans? They’re doing something different. I heard some people say their music is like a breath of fresh air. And some people would even say that comparing twice to newjeans would be unfair to NewJeans, because Twice has been around for so much longer and already achieved both digital success and physical success.
So, after all that, what’s the verdict? Honestly, it’s tough. Twice has the history and the sales, but NewJeans is making waves right now. Comparing them is kind of like comparing apples and oranges, they’re both great but in their own way.

Here’s what I think: Twice is a legend. They’ve paved the way for so many groups, and they’ve got a ton of fans. But NewJeans is definitely one to watch. They’re shaking things up, and people are loving it. It is established by ADOR, a subsidiary of the renowned HYBE Corporation. So we’ll have to wait and see if they can keep up the momentum.
Here is a simple summary of my findings:
- NewJeans is currently very popular and topping brand reputation rankings.
- Twice has a longer history and has sold over 14 million albums.
- Fans are divided on who is “bigger,” with some favoring Twice’s legacy and others NewJeans’ fresh sound.
- Both groups have distinct musical styles.
In the end, I guess it comes down to personal preference. But one thing’s for sure, both Twice and NewJeans are amazing groups, and they’re both making K-pop even more awesome!