So, I decided to dive into Chanel’s new campaign. You know, the one everyone’s been buzzing about. I started by checking out what they’ve been up to lately, and let me tell you, it’s a whole lot of fancy stuff.
What I Did First
First off, I went through all the recent stuff they’ve put out. It’s like they’re always trying to outdo themselves. They had this “See You at 5” ad, which was pretty cool. Then there’s this one with Penélope Cruz and Brad Pitt just being all charming and what not, selling handbags. Classic Chanel move, right?
Digging Deeper
I got curious about this Coco Crush campaign with that “Human Chanel” person. Sounds intriguing, doesn’t it? Then I found out they’re pushing this whole “be bold” message with Penélope and Brad again. They’re really milking that duo for all it’s worth. And don’t get me started on this Deauville tribute thing. It’s like they’re trying to make a place sound super glamorous.
Getting My Hands Dirty
I watched a bunch of videos from their Fall-Winter 2021/22 Ready-to-Wear collection. Shot in Megève, if you’re into that kind of detail. The clothes looked alright, I guess, but it’s all about the vibe they’re selling, isn’t it?
Putting It All Together
After all that, I tried to piece together what Chanel’s really going for with all these campaigns. They’re big on using famous faces, that’s for sure. And they keep pushing this idea of luxury and being daring. I mean, their bags are instantly recognizable, so they’ve got that going for them.
Trying It Out
So, I thought, why not try to recreate one of these campaigns in my own little way? I picked a few elements – the bold theme, the celebrity vibe, and that rectangular bag silhouette. I didn’t have any celebrities on hand, obviously, so I just used what I had around the house. It was a fun little project, even if the end result was nowhere near as polished as Chanel’s stuff.
My Takeaway
Here’s what I learned:
- Chanel’s all about that glam life.
- They really know how to pick their celebs.
- They’re consistent with their messaging.
It was a decent way to spend a few hours, messing around and seeing what I could come up with. Definitely gave me a new appreciation for all the work that goes into these big-shot campaigns.
